Free plan
Alura
All-in-one Etsy research, AI listing optimization and shop tools.
paid from $7.99/mo
Alura vs eRank: Etsy SEO tools compared
eRank is the cheaper, keyword-focused option. Alura costs a bit more and bundles extras like AI listing optimization, Pinterest marketing, A/B tests and email marketing.
| Alura | eRank | |
|---|---|---|
| Free plan | 5 daily searches, ~20 AI listing optimizations, 1,000 starter AI credits | 5 keyword lookups/day, 5 audits/day, 1 AI helper/day |
| Entry paid plan | $7.99/mo (Basic) | $5.99/mo (Basic) |
| Mid plan | $14.99/mo (Growth) | $9.99/mo (Pro) |
| Top plan | $29.99/mo (Professional) | $29.99/mo (Expert) |
| Extras | Pinterest, A/B tests, Etsy Ads optimization, email marketing (Growth+) | Competitor tracking, traffic sources, rank checking |
Checked Oct 19, 2026 on Alura's and eRank's pricing pages. Some links here are affiliate links (disclosure).
Which should you pick?
Want the cheapest keyword tool? eRank. Want one subscription that also does marketing? Alura. Both have free plans, so try both on the same keyword first.
Reddit threads comparing them
- What is better? Alura or Erank? (r/EtsySellers)
- Confused by the huge gap between Alura and eRank data (r/EtsyCommunity)
Free plan
eRank
Etsy keyword research, listing audits and competitor tracking.
paid from $5.99/mo