What it does for an Etsy seller
Leonardo generates images and video from prompts, lets you train your own style models on paid plans and includes background removal and upscaling.
Pricing
Free plan: Yes — $0 with 150 fast tokens per day. Free-tier creations are public, and Leonardo holds rights to them while granting you a non-exclusive licence for commercial use (per their FAQ).
| Plan | Price (USD) | Notes |
|---|---|---|
| Essential | $12/mo | 8,500 tokens/mo |
| Premium | $30/mo | 25,000 tokens/mo + unlimited relaxed images on select models |
| Ultimate | $60/mo | 60,000 tokens/mo |
Last checked Oct 19, 2026 on Leonardo.Ai's pricing page. Prices change, so confirm before you buy. Taxes may apply.
Pros
- Daily free tokens
- Paid subscribers keep full ownership of their images, per the FAQ
- Unused tokens roll over into a bank on paid plans
Cons
- Free creations are public and Leonardo keeps rights to them
- Prices shown exclude tax
Pros and cons are based on what each tool's own site says about its plans and features. They aren't based on test results or user reviews.